Developing a self-guided, optimized content strategy tailored to address top use cases for each buyer segment.

Leveraging personalization and conversational marketing techniques to curate helpful, conversion-focused experiences. These experiences provide swift and easy access to product trials, pricing, and purchase options, spanning both eCommerce platforms and third-party marketplaces.

Embarking on user research to gain insights into areas ripe for improvement.

Crafting the information architecture for the new experience, ensuring its seamless organization and navigation.

Designing the mobile-first, contemporary web designs that are both engaging and optimized for performance.